Tuesday, April 02, 2013

When Google lost its cool

This article captures how I feel about google
"But in a fickle information economy in which giants become dwarves overnight, balancing one’s reputation for cool with one’s bottom line is trickier than ever. A growing accumulation of incidents that rub users the wrong way creates a climate of dissatisfaction that amplifies our reactions to new abuses. A year ago, maybe we laughed off the “ogooglebar” kerfuffle, ignored Whittaker’s post, and dreamed of wearing Google glasses. Now we poke mean fun at overzealous lawyers, see bean-counting corporate realignment behind every new product launch, and savage Google Glass wearers as irredeemable dorks. Perhaps most troublingly, the benefit of the doubt is gone.We’re way beyond mocking “don’t be evil.” Now our default position toward Google increasingly resembles how we treated Microsoft in the ’90s. Google is indispensable, certainly, but not necessarily to be trusted."

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